New look, new logo

The premium Italian extractor manufacturer Falmec has had a re-vamp with a newlook logo and slogan, “Just cookerhoods”. The sleeker new design is in conjunction with the company’s latest range of extractors, the Luxury Collection.

This new collection of extractors has seen the introduction of many cutting edge designs, two having already won the prestigious red dot design award. With even more new Falmec technology currently in its final stages and further designs to hit the market this year, expect more exciting news to follow over the next few months.

Andrea Poser, Marketing Manager for Falmec in Italy explains the change: “With our new slogan we wanted to reinforce the message that Falmec is purely focused on extraction which results in a highly dedicated process and better quality end product.

In terms of the adjustment to the logo, the information about the high grade stainless steel 304 still remains important to us, but is well documented in all of our communications and brochures; we felt the removal of the grey stripe would give the logo a more modern look without detracting from the message.”

For further information: 01787 224921 or www.falmec.co.uk

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